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In the implementation of the largest Bryansk shopping and entertainment center "AERO PARK" came the key moment: the first stage of a unique shopping center prepares to open. In the spring of 2012 the project's developer company "BinVest" announced the laying of the foundation locater stone for the project, and in the autumn of 2013 the grand opening of the first link of the first stage of trade and business center "AERO PARK."
Key tenants of the shopping complex will be a hypermarket "Ribbon", 8-screen cinema Luxor, which takes 4700 square meters on the second floor of the mall, supermarket of home appliances Media Markt, clothing stores Zara, Reserved, Terranova, Mango. In addition, the shopping area and take such well-known brands of clothing and accessories, as Bershka, The Snow Queen, Daughters Sinochki and many others.
The food court will represent the restaurant chain Il Patio and Planet Sushi, coffee people appreciate cafe "Chocolate", and food court will be located on the well-known brands, have not had their points in Bryansk: Burger King, Subway, locater Baskin-Robbins, Little Potato. Second in the region McDonalds restaurant opens
The food court will represent locater the restaurant chain Il Patio and Planet Sushi, coffee people appreciate cafe "Chocolate", and food court will be located on the well-known brands, have not had their points locater in Bryansk: locater Burger King, Subway, Baskin-Robbins, Little Potato. Second in the region restaurant opens McDonalds. In the SEC "AERO PARK" also includes such useful services locater as banks, travel agencies, services, household services, recreation and entertainment for children. Having collected all known and loved by many brands under one roof, the developer has delivered residents need to perform on a long journey to the Moscow area for shopping. This approach demonstrates the intention to bring the level of organized retail in the region to a new level that is undoubtedly a very ambitious task. Greatly locater facilitates the solution of the fact that the SEC "AERO PARK" is not just unique in its scope and quality of services, but also the first concept to shopping.
According to analysts locater of research company Knight Frank, in the rental of space to a super regional shopping center should be carefully selected tenants, locater focusing on the needs of the residents of a particular region. Taking into account locater the pool of retail operators, which are claimed to be opened in the shopping locater center "AERO PARK", we can say that to be successful and popular. It should be noted that the SEC "AERO PARK" will be introduced in stages. Planned phasing is the right tool developer who plans to implement such a large shopping center. Phase-segregated commissioning will minimize both financial and market risks associated with the project.
Vyacheslav Korkin, Senior Consultant locater "Top Shops": "AERO PARK" and other large-scale shopping mall Bryansk will work hard in the competitive environment due to the fact that the population of the city and the region is about 1.2 million people. The tenant will be a key factor that will influence locater the success of each project, as the project together and brought together under one roof all market operators to attract maximum number locater of visitors. "
It is noteworthy that the project developer locater already owns the region's largest commercial locater real estate portfolio. The assets locater of the holding "BinVest" the first and most successful in Bryansk SEC "Boom City", trade and service center "Central home life" shopping center "Moscow" shopping gallery "Desna". Thus, competition will unfold Bryansk SEC largely between objects of one owner that will smooth out its negative factors.
By choosing tenants developer approached thoroughly - for such a large-scale platform for the region went exclusive for players of Bryansk. In particular, it became known that the settlement
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